
Neuhaus Chocolates NV of Vlezenbeek, Belgium, has initiated a voluntary recall for "Belgian Chocolate Moments Smurfs 'Popping Milk Chocolates with Cookies'" because it contains undeclared wheat.
People who have an allergy or severe sensitivity to wheat run the risk of serious or life-threatening allergic reaction if they consume these products.
The Belgian Chocolate Moments Smurf’s “Popping Milk Chocolates with Cookies” were distributed between 21/07/2025 and 04/08/2025 by Neuhaus stores in New York, Virginia, Maryland, Pennsylvania, Washington D.C. and via the Neuhaus webshop.
Given the recent release and the short sales period, only 150 units have been sold. No complaints or illnesses have been reported to date.
The action was initiated after it was discovered during an internal check that product containing wheat was distributed in packaging that did not reveal the presence of wheat. Subsequent investigation indicates the problem was caused by an exceptional combination of circumstances in which the ERP (Enterprise Resource Planning) did not include the allergen on the packaging.
If you are allergic or intolerant to wheat (gluten), do not consume this product and return it to the point of sale where this product was purchased.