Laker Ice Brings Back the Bonus Can

The free 'tall can' is seen as a way of giving back to customers.

Laker 24 Pack Redesign Ice Cic Sm

Waterloo Brewing, the trade name of Brick Brewing Co. Limited has announced the return of its popular bonus tall can promotion in specially marked 24-bottle packs of Laker Ice, for a limited time.

“Laker Ice is one of the most popular beer brands in Ontario,” said Jim Manz, Director, Commercial, Waterloo Brewing “and a free tall can of beer is a gesture from us to give the hardworking people of Ontario a break for all their hard work. Laker was one of the brands that created the value segment, and we’re as committed to that position in the market as we’ve ever been..”

Brick is Ontario's largest Canadian-owned brewery. The Company is a regional brewer founded in 1984. It was the first craft brewery to start up in Ontario, and is credited with pioneering the present day craft brewing renaissance in Canada.