BALTIMORE (PRNewswire) — The Mexican Healthy Products Summit offers an exclusive opportunity for healthy products companies interested in beginning or expanding distribution in the Mexican retail marketplace. Over 60 buyers representing six sectors of Mexican retailers will attend. These six sectors include Supercenters such as Walmart and Costco; Supermarkets such as HEB Mexico, Chedraui, and Commercial Mexicana; Specialty Health Food Stores including The Green Corner and Origenes Organicos; Pharmacies including Benavides and Guadalajara; Convenience Stores such as Oxxo and Super City; and Department Stores including Liverpool and El Palacio de Hierro.
Building off the first show's success, exhibitors and buyers will have the opportunity to establish and build relationships in an intimate, fun setting with one-on-one meetings and networking events. Also, expert speakers will present on topics ranging from Reaching the Mexican Consumer, The Latest Healthy Lifestyle Trends and Research, and Best Export Practices.
A New Opportunity in an Evolving Mexican Landscape
Mexico's burgeoning healthy products market reflects a growing middle class, the government's campaign to fight obesity through education, new food nutrition laws, and increased access to healthier products. As Mexican consumers begin to change their lifestyle habits, a variety of retailers are striving to meet the demand for healthier choices.
Following the inaugural 2014 Summit one retailer commented, "We are grateful for the opportunity they gave us to participate in The Summit. Recently, we had a business meeting in Mexico with one of the suppliers we met at the show. I am happy to announce that we will now offer their products in our stores. Next week, we have an appointment with another vendor who we met at The Mexican Healthy Products Summit and I am sure we will come to a deal, as we are very interested in their products." Another buyer said, "It was great to have the opportunity to do more business with the brands that interest our company, because every day now, there is more and more demand in Mexico for products related to health and well-being. It was also fantastic to learn about the potential of products that we don't carry like personal care, special diet, and other newly trending products."
Similarly, the manufacturing sponsors reiterated these sentiments on the benefits to their companies.
- Boulder Brands' Vice President, General Manager, International Sales, Joe Gancio evaluation of the summit, "Extremely productive... we found the networking to be outstanding. It gave us the opportunity to meet new customers and open up some new doors to the Mexican market."
- Desert Essence, Director of Sales, Pat Deveau echoed, "It's been a great show for us. We met a lot of new customers, and we learned how to enter the Mexican market."
- Lundberg Family Farms' Todd Kluger, Vice President of Sales and Marketing, highlights the value of attending the Summit. "It has been a wonderful event. We had a great chance to meet retailers. In the past, we only had distribution going through distributors into Mexico, so we did not have contact with the retailers themselves. We had a real chance to sit down and talk to the retailers and discuss how we build our brand to the consumer and connect with the consumer that wants healthy and organic products."
John Pagliaro, President of The Mexican Healthy Products Summit, has partnered with Trade Show Consulting, LLC., a seasoned trade show event producer in the US and Mexico. According to Pagliaro, "The Mexican healthy products market is rapidly expanding as consumers become more aware of how what they eat and what they place on their bodies affects their overall well-being. Healthy food and personal care products are leading the way and the Mexican retail sector is looking for new products to sell."
Exhibitor Information
The Mexican Healthy Products Summit will take place January 23-25, 2015 at the Sheraton Buganvilias Resort and Convention Center in Puerto Vallarta, Mexico. For details and to exhibit, contact John Pagliaroat [email protected] or 410.828.4637 and visit www.healthyproductssummit.com.
About Trade Show Consulting, LLC
For over 22 years Trade Show Consulting has produced consumer and trade shows in the United States andMexico and specializes in launching new events. The company researches trends, markets and attendee interests to identify potential shows to bring buyer and seller together in a neutral forum. ExpoNext awarded Trade Show Consulting the distinguished honor of producing one of the Top 25 Fastest Growing Shows of 2012, Fabtech Mexico. For more information visit www.tradeshowconsult.com.
