Food Manufacturers: Factors US Consumers Use to Determine Product Transparency

U.S. consumers were asked about the factors they use to determine whether a food manufacturer is being transparent about its products. During the survey, 51 percent of the respondents cited certifications and claims as a factor they use to determine product transparency.

Mnet 152901 Statista Graphic Outside Listing
Mnet 152902 Statista Graphic Inside Listing December7

U.S. consumers were asked about the factors they use to determine whether a food manufacturer is being transparent about its products. During the survey, 51 percent of the respondents cited certifications and claims as a factor they use to determine product transparency.

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