Food Manufacturers: Factors US Consumers Use to Determine Product Transparency

U.S. consumers were asked about the factors they use to determine whether a food manufacturer is being transparent about its products. During the survey, 51 percent of the respondents cited certifications and claims as a factor they use to determine product transparency.

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U.S. consumers were asked about the factors they use to determine whether a food manufacturer is being transparent about its products. During the survey, 51 percent of the respondents cited certifications and claims as a factor they use to determine product transparency.

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