Horticulture Co., the parent company behind the hemp THC beverage brand Tempter's, announced the launch of former NBA player Allen Iverson's new Iverson line of hemp beverages at Circle K convenience stores.
The partnership officially launches in the fourth quarter of 2025 in North Carolina, South Carolina, and Florida before a planned expansion across Circle K's U.S. store network in states where THC products are authorized for sale in 2026.
As part of the program, Circle K will carry exclusive offerings available only in its stores, including the Allen Iverson "Sneaker Box" Variety Pack.
"As consumer preferences continue to shift toward wellness-focused and functional products, Circle K is proud to be at the forefront of responsible adult beverage retail in legal markets," said Rebekah Stevenson, Circle K's Head of Packaged Beverage. "Partnering on the national rollout of Allen Iverson's hemp beverage line with Tempter's allows us to meet growing demand with a product that aligns with our values—innovation, quality, and safety. We're committed to offering customers new, regulated alternatives in a trusted environment, while leading the way in the evolving beverage space—responsibly."
