Sabra Names New President & CEO

Sabra says it maintains more than 61% of the market share of hummus.


WHITE PLAINS, NY — Sabra, maker of America's favorite hummus, announced Joey Bergstein will join the company as President and Chief Executive Officer on July 8. Bergstein, who most recently served as CEO of Seventh Generation, is a purpose-driven, innovative, sustainable growth leader charged with furthering the Sabra vision as a leading plant-based food brand. Sabra continues to expand its range of fresh Hummus, Guacamole and plant-based dips and spreads to satisfy the tastes of increasingly healthy- and environmentally-conscious people.

BergsteinBergstein"Sabra's portfolio sits naturally at the intersection of better-for-you food and sustainability, two areas of personal passion," said Joey Bergstein, incoming Sabra CEO. "Building on Sabra's remarkable success, we have an enormous opportunity to satisfy people's desire for delicious and accessible foods while helping to foster a more sustainable future. As a longtime fan of Sabra, I look forward to working with an outstanding team to grow one of the most iconic plant-based food brands in the world."

Bergstein joined Seventh Generation in 2011 and served as CEO since 2017. In that role he set a clear and inspiring mission for the company to transform the world into a healthy, sustainable and equitable place for generations to come.  Based on that mission, he led the company to develop and deploy innovative sales, marketing, eCommerce and advocacy programs, as well as a stream of profitable, disruptive, sustainability-driven innovation. Prior to joining Seventh Generation, he held a variety of executive leadership roles at Procter & Gamble, Molson and Diageo. Bergstein will continue to serve as an active member of the Seventh Generation Social Mission Board.

"We are thrilled to welcome Joey to Sabra," said David Rader, Sabra Board Chair. "A transformational leader, Joey is uniquely positioned to propel Sabra's growth while ensuring our every success also nourishes human and environmental wellness. During his time at Seventh Generation, Joey set a clear and inspiring mission and built a business with a focus on growth through sustainability. As we launch this transition, we thank Tomer Harpaz for his extraordinary contributions and leadership as CEO during the past three years."

According to IRI, for the latest 52 weeks ending June 13, the total fresh dips category is estimated at $2.7 billion. Hummus represents more than 31.6% of all fresh dip dollar sales and Sabra maintains 61.3% market share of hummus.