GREENWICH, Conn., April 15, 2019 (PRNewswire) — L Catterton, the largest and most global consumer-focused private equity firm, on Monday announced that it has completed the previously-announced acquisition of Cholula, a leading producer and distributor of hot sauce. Terms of the transaction were not disclosed.
"We are pleased to have completed our acquisition of Cholula, an iconic brand within the attractive and growing hot sauce category," said Matt Leeds, Principal in L Catterton's flagship Buyout Fund. "We look forward to supporting Cholula's continued expansion in the years to come, and we are excited to welcome such a beloved brand into the L Catterton family."
Cholula's delicious hot sauce is created from a generations-old recipe featuring carefully-selected arbol and piquin peppers and a secret blend of signature spices. Its unique recipe delivers a robust flavor with just the right amount of heat, with versatility far beyond the everyday condiment. Cholula's distinctive wooden cap and artistic yellow label are testaments to the quality tradition of Mexican artisanship, and each bottle of Cholula is crafted with care in Jalisco, Mexico. Introduced into the U.S. in 1989, Cholula's hot sauce now comes in six varieties and is enjoyed around the world.