Ice Cream Maker to Add Little Debbie-Inspired Flavors

The company will roll out Star Crunch, Unicorn Cakes, Fudge Rounds and Birthday Cake varieties.

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Hudsonville and Little Debbie/PRNewswire

HOLLAND, Mich. — Family-owned brands Hudsonville Ice Cream and Little Debbie announce four new additions to their year-round line of snack cake ice cream flavors: Star Crunch, Unicorn Cakes, Fudge Rounds and Birthday Cake, plus expanded distribution to retailers nationwide.

All flavors are available in pint-sizes; MSRP ranges from $2.50-$3.69.

The four new flavors join the original Hudsonville Little Debbie ice cream line that launched in February of 2022 exclusively at Walmart. Original flavors include Cosmic Brownie, Honey Buns, Nutty Bars, Oatmeal Creme Pies, Strawberry Shortcake Rolls, Swiss Rolls and Zebra Cakes.

“The Hudsonville Ice Cream team is excited to again bring together two iconic family-owned brands and offer a nostalgic treat to consumers across the nation,” said Rob Heider, CMO of Hudsonville Ice Cream. “The addition of these new flavors and expanded distribution underscores the popularity of the line. To commemorate our successful partnership, we’re offering fans a chance to win free Hudsonville Little Debbie ice cream for a year.”

To celebrate the new flavors launch, customers are encouraged to visit for a chance to win free ice cream for a year.

Each flavor boasts aspects of their admired Little Debbie counterparts for a time-tested, “nostalgia in a pint” experience. New flavor profiles include:

  • Star Crunch: Caramel flavored ice cream, with chocolate-coated crispies and finished with a thick fudge swirl
  • Unicorn Cakes: Smooth strawberry flavored ice cream with yellow pound cake pieces and purple sanding sugar, finished with a blue icing swirl
  • Fudge Rounds: Chocolate ice cream with chocolate cake flavored ice cream marbled together with soft chocolatey cake crumbs throughout
  • Birthday Cake: Sweet white cake flavored ice cream with yellow cake pieces and colorful icing sprinkles throughout

The sweepstakes closes Wednesday, July 12, at 11:59 p.m. EST. Fans can enter via the contest page on Hudsonville Ice Cream’s website, one entry per person, entrants must be 18+, no purchase necessary. Ten winners will be chosen at random and will be contacted by Hudsonville Ice Cream to claim their winnings.

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