John C. Besley

Associate Professor of Advertising and Public Relations, Michigan State University
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The Hidden Costs of Standing Still
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The Hidden Costs of Standing Still
October 1, 2026
A ribbon-cutting ceremony at Kerry’s coffee extraction facility, Hanover Township, Pa., Sept. 30, 2026.
Kerry Group Opens Pennsylvania Coffee Plant
October 13, 2026
I Stock 1341572217
In an Era of Elevated Grocery Prices, Why Is ‘Misfit’ Food Still Overlooked?
October 13, 2026
U.S. Capitol dome overlaid with dollar bills and stacked shipping containers symbolizing government, finance, and international trade.
America’s Debt Crisis: Why the National Debt Threatens Manufacturing Subsidies and Reshoring
October 12, 2026
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The Cost of Compromising in Food Processing
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More from John C. Besley
Modeling AI ROI Like a CFO, Not a Vendor
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Modeling AI ROI Like a CFO, Not a Vendor
A six-step framework for building AI business cases that survive audit scrutiny, board review, and hindsight.
October 1, 2026