
BrightFarms has announced a campaign with Instacart to deliver free salad kits following "Quitters Day."
Noted as the day when most people abandon their New Year's resolutions, Quitters Day is typically recognized as the second Friday in January. To keep the spirit of healthful resolutions alive longer, BrightFarms and Instacart will be offering free Crunch Kits before the month ends. Consumers can head to the Instacart website or app to redeem this offer with their Instacart order and select an eligible Crunch Kit of their choosing while supplies last. Delivery, sales tax and other fees will still apply.
As an indoor farming company that makes fresh, responsibly-grown produce, BrightFarms offers a line of fresh lettuce and herb options, from classic greens to crunchy mixes. As part of the Quitters Day promotion, Instacart customers can choose to redeem one of the following salad kits:
- Mediterranean: a vegetarian-driven salad featuring Greek flavors, feta cheese, roasted lentils, herbed flatbread and a feta vinaigrette.
- Southwest Chipotle: a blend of heat and smoke with bold flavors featuring fire roasted corn, cotija cheese, tortilla strips and chipotle ranch dressing.
- Chickpea Caesar: a twist on a culinary classic. This kit starts with fresh BrightFarms Sunny Crunch greens, topped with crispy chickpeas, organic quinoa, shaved parmesan, garlic crouton crumbles, and paired with a vegan Caesar dressing.
- Sunny Bacon: a salad topped with uncured bacon bits, shredded white cheddar cheese, sunflower seeds, crispy onions, herb croutons, and paired with a vegan Ranch dressing.