TTA, ISO Announce Merger

The companies aim to bring automation to the world's horticulture and food production industries.

Jan Bakker, CEO of TTA (left), and Martin Maasland, CEO of ISO (right).
Jan Bakker, CEO of TTA (left), and Martin Maasland, CEO of ISO (right).
ISO

ISO Horti, a specialist in horticultural robotics and automation, and TTA, experts in transplanting and sorting solutions, are merging, the companies announced.

Operating under the name TTA-ISO, this partnership directly addresses the demand for automation in global horticulture and food production.

The international horticulture market is expanding rapidly. While this growth presents ample opportunities, the sector also faces urgent challenges such as labor shortages, stringent sustainability regulations, and rising quality standards. By combining their complementary expertise, TTA-ISO is better equipped to deliver cutting-edge automation solutions, including AI and robotics, helping growers worldwide adapt and thrive.

TTA-ISO envisions a promising future for horticulture, with annual sector growth projected at 8–10%. Leveraging their innovative tech and AI-driven vision solutions, they focus on expanding in the Americas, Middle East, and Oceania, while exploring opportunities in global food markets and the carbon and fiber industries.

This merger centers on bringing together R&D resources, accelerating automations to market, and offering clients a broader range of products and services. Greater innovation capacity will pave the way for customized solutions tailored to the customer's unique needs.

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