This image provided by General Mills shows a limited-edition box of Wheaties featuring Michael Phelps that was unveiled, Thursday, Aug. 16, 2012.
With another six Olympic medals around his neck, swimmer Michael Phelps is once again touting the breakfast of champions. General Mills Inc. on Thursday unveiled limited-edition boxes of its Wheaties cereal featuring Phelps, who now holds a record 22 Olympic medals. Phelps was last featured on the box after the 2004 Olympics. (AP Photo/General Mills)