Kellogg Pledges $250,000 To Haiti Victims

Fri, 01/15/2010 - 4:53am

BATTLE CREEK, Mich. (AP) — Kellogg Co. on Wednesday pledged $250,000 to the American Red Cross to fund relief efforts for victims of the earthquake that hit Haiti on Tuesday.

A 7.0-magnitude earthquake struck just west of Haiti's capital, Port-au-Prince, and it is feared thousands have died. President Barack Obama has promised an all-out rescue and humanitarian effort.

Kellogg joins other companies such as Bank of America Corp., Wal-Mart Stores Inc., Publix Super Markets and Kraft Foods that have also pledged donations to aid victims of the natural disaster.

The food maker will also provide a dollar-for-dollar match of employee donations to the Red Cross.

The company, based in Battle Creek, said it has partnered with a relief group over the past year to provide food in Haiti. It said it would continue those efforts.


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