Much of the Christmas season revolves around the jolly man in the red suit, but how did he become so popular? It turns out that Coca-Cola, famous for its Santa cans, had a huge part in developing the modern St. Nick. Eatocracy sat down with Coca-Cola’s Vice President for Heritage Communications, Phil Mooney, about the company’s impact on this holiday icon. Click here for the full interview.

Photo by Flickr user kocojim